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![BG&A in the media [#4] - Xraised x APNews May 2025](https://static.wixstatic.com/media/84428d_ab7c37a21cdd40ee9c9355d42869fe61~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/84428d_ab7c37a21cdd40ee9c9355d42869fe61~mv2.webp)
![BG&A in the media [#4] - Xraised x APNews May 2025](https://static.wixstatic.com/media/84428d_ab7c37a21cdd40ee9c9355d42869fe61~mv2.png/v1/fill/w_305,h_229,fp_0.50_0.50,q_95,enc_avif,quality_auto/84428d_ab7c37a21cdd40ee9c9355d42869fe61~mv2.webp)
BG&A in the media [#4] - Xraised x APNews May 2025
Article was first published here https://apnews.com/press-release/ein-presswire-newsmatics/alexandre-gay-engineering-information-technolo...

Alexandre Gay
4 days ago2 min read
![[ITFM#10] Zero-Based Budgeting in IT – A Strategic Reset for Smarter Spending](https://static.wixstatic.com/media/84428d_6743353ead5d48f5b51ad3c59a0fe844~mv2.png/v1/fill/w_334,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/84428d_6743353ead5d48f5b51ad3c59a0fe844~mv2.webp)
![[ITFM#10] Zero-Based Budgeting in IT – A Strategic Reset for Smarter Spending](https://static.wixstatic.com/media/84428d_6743353ead5d48f5b51ad3c59a0fe844~mv2.png/v1/fill/w_306,h_229,fp_0.50_0.50,q_95,enc_avif,quality_auto/84428d_6743353ead5d48f5b51ad3c59a0fe844~mv2.webp)
[ITFM#10] Zero-Based Budgeting in IT – A Strategic Reset for Smarter Spending
Introduction In uncertain economic times, IT leaders are under mounting pressure to do more with less. Traditional budgeting—where last...

Alexandre Gay
May 73 min read
![[ITFM#9] How to Budget IT: A Real-World Use Case from BG&A](https://static.wixstatic.com/media/84428d_94fb0dc117ec474282256c0bd28fc270~mv2.jpg/v1/fill/w_414,h_250,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/84428d_94fb0dc117ec474282256c0bd28fc270~mv2.webp)
![[ITFM#9] How to Budget IT: A Real-World Use Case from BG&A](https://static.wixstatic.com/media/84428d_94fb0dc117ec474282256c0bd28fc270~mv2.jpg/v1/fill/w_305,h_184,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_94fb0dc117ec474282256c0bd28fc270~mv2.webp)
[ITFM#9] How to Budget IT: A Real-World Use Case from BG&A
Introduction: A Common Challenge Budgeting for IT is one of the most strategic, yet challenging tasks finance and technology leaders...

Alexandre Gay
Apr 253 min read
![BG&A in the media [#3] - Capital April 2025](https://static.wixstatic.com/media/84428d_f209ca7c960e4ade9aabb0c5174dd3f0~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/84428d_f209ca7c960e4ade9aabb0c5174dd3f0~mv2.webp)
![BG&A in the media [#3] - Capital April 2025](https://static.wixstatic.com/media/84428d_f209ca7c960e4ade9aabb0c5174dd3f0~mv2.png/v1/fill/w_305,h_229,fp_0.50_0.50,q_95,enc_avif,quality_auto/84428d_f209ca7c960e4ade9aabb0c5174dd3f0~mv2.webp)
BG&A in the media [#3] - Capital April 2025
Original article (French) published on 11.04.2025 here : https://www.capital.fr/entreprises-marches/maitriser-les-couts-it-et-maximiser-l...

Alexandre Gay
Apr 142 min read
![[ITFM#8] The Vendor Lock-in Dilemma: Financial Risks in Multi-Year IT Contracts](https://static.wixstatic.com/media/84428d_c23531fe1bc249d1bb564c7ac9c973b8~mv2.jpg/v1/fill/w_334,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/84428d_c23531fe1bc249d1bb564c7ac9c973b8~mv2.webp)
![[ITFM#8] The Vendor Lock-in Dilemma: Financial Risks in Multi-Year IT Contracts](https://static.wixstatic.com/media/84428d_c23531fe1bc249d1bb564c7ac9c973b8~mv2.jpg/v1/fill/w_306,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_c23531fe1bc249d1bb564c7ac9c973b8~mv2.webp)
[ITFM#8] The Vendor Lock-in Dilemma: Financial Risks in Multi-Year IT Contracts
Introduction In the pursuit of stability, scale, and predictable costs, many IT organizations commit to long-term contracts with...

Alexandre Gay
Apr 86 min read
![[ITFM#7] Cost Allocation Models in IT Financial Management: Which One is Right for Your Business?](https://static.wixstatic.com/media/84428d_f10be92f9fe742a3a3b15bbb4975288c~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/84428d_f10be92f9fe742a3a3b15bbb4975288c~mv2.webp)
![[ITFM#7] Cost Allocation Models in IT Financial Management: Which One is Right for Your Business?](https://static.wixstatic.com/media/84428d_f10be92f9fe742a3a3b15bbb4975288c~mv2.jpg/v1/fill/w_305,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_f10be92f9fe742a3a3b15bbb4975288c~mv2.webp)
[ITFM#7] Cost Allocation Models in IT Financial Management: Which One is Right for Your Business?
Introduction Effectively allocating IT costs is critical for financial transparency, cost control, and accountability within an...

Alexandre Gay
Mar 254 min read
![[ITFM#6] The Business Case for IT Financial Management: Maximizing Value While Controlling Costs](https://static.wixstatic.com/media/84428d_3cf171319318429d9b7178cbe46bdc78~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/84428d_3cf171319318429d9b7178cbe46bdc78~mv2.webp)
![[ITFM#6] The Business Case for IT Financial Management: Maximizing Value While Controlling Costs](https://static.wixstatic.com/media/84428d_3cf171319318429d9b7178cbe46bdc78~mv2.jpg/v1/fill/w_305,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_3cf171319318429d9b7178cbe46bdc78~mv2.webp)
[ITFM#6] The Business Case for IT Financial Management: Maximizing Value While Controlling Costs
Introduction In today's digital economy, IT expenditures represent a significant share of corporate budgets. Yet, without robust...

Alexandre Gay
Mar 183 min read
![BG&A in the media [#2] - Forbes France January 2025](https://static.wixstatic.com/media/84428d_8942f8b7a44e48bd97cf226530967b72~mv2.jpg/v1/fill/w_344,h_172,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/84428d_8942f8b7a44e48bd97cf226530967b72~mv2.webp)
![BG&A in the media [#2] - Forbes France January 2025](https://static.wixstatic.com/media/84428d_8942f8b7a44e48bd97cf226530967b72~mv2.jpg/v1/fill/w_246,h_123,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_8942f8b7a44e48bd97cf226530967b72~mv2.webp)
BG&A in the media [#2] - Forbes France January 2025
Forbes France x Medias France Original link (in french) : https://www.forbes.fr/mediasfrance/blanc-gay-associates/ Blanc Gay &...

Alexandre Gay
Jan 213 min read
![[ITFM#5] Harnessing Generative AI: A New Era for IT Innovation and Efficiency](https://static.wixstatic.com/media/84428d_6861bb429807421cb01286175a20055a~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/84428d_6861bb429807421cb01286175a20055a~mv2.webp)
![[ITFM#5] Harnessing Generative AI: A New Era for IT Innovation and Efficiency](https://static.wixstatic.com/media/84428d_6861bb429807421cb01286175a20055a~mv2.jpg/v1/fill/w_305,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_6861bb429807421cb01286175a20055a~mv2.webp)
[ITFM#5] Harnessing Generative AI: A New Era for IT Innovation and Efficiency
Two distinct categories of AI have emerged: Traditional AI and Generative AI (GenAI). As we explore GenAI's mechanics, development...

Alexandre Gay
Oct 31, 20244 min read
![[ITFM#4] AI in IT Cost Optimization: Traditional AI vs. Generative AI](https://static.wixstatic.com/media/84428d_710cbbb60645464696446d8b622865c6~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/84428d_710cbbb60645464696446d8b622865c6~mv2.webp)
![[ITFM#4] AI in IT Cost Optimization: Traditional AI vs. Generative AI](https://static.wixstatic.com/media/84428d_710cbbb60645464696446d8b622865c6~mv2.jpg/v1/fill/w_305,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_710cbbb60645464696446d8b622865c6~mv2.webp)
[ITFM#4] AI in IT Cost Optimization: Traditional AI vs. Generative AI
Artificial Intelligence (AI) is rapidly becoming a major driver of innovation and efficiency in companies worldwide. By 2025, global...

Alexandre Gay
Oct 10, 20243 min read
![BG&A in the media [#1] - BFMTV June 2024](https://static.wixstatic.com/media/84428d_0911812edc6446cfa00f94440382db9e~mv2.png/v1/fill/w_334,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/84428d_0911812edc6446cfa00f94440382db9e~mv2.webp)
![BG&A in the media [#1] - BFMTV June 2024](https://static.wixstatic.com/media/84428d_0911812edc6446cfa00f94440382db9e~mv2.png/v1/fill/w_306,h_229,fp_0.50_0.50,q_95,enc_avif,quality_auto/84428d_0911812edc6446cfa00f94440382db9e~mv2.webp)
BG&A in the media [#1] - BFMTV June 2024
June 26th 2024 show BFMTV Objectif Croissance ("Growth Objective") with Vincent Touraine and Alexandre Gay with english subtitles.

Alexandre Gay
Sep 10, 20241 min read
![[ITFM#3] The Transparency Trap: How Hidden IT Costs Can Derail Your Business](https://static.wixstatic.com/media/11062b_9aeb82c30e9742bcadc79b3dc8eb9fdb~mv2.jpeg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/11062b_9aeb82c30e9742bcadc79b3dc8eb9fdb~mv2.webp)
![[ITFM#3] The Transparency Trap: How Hidden IT Costs Can Derail Your Business](https://static.wixstatic.com/media/11062b_9aeb82c30e9742bcadc79b3dc8eb9fdb~mv2.jpeg/v1/fill/w_305,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/11062b_9aeb82c30e9742bcadc79b3dc8eb9fdb~mv2.webp)
[ITFM#3] The Transparency Trap: How Hidden IT Costs Can Derail Your Business
The Threats of Low IT Cost Transparency In today's fast-paced digital world, the importance of IT in driving business success cannot be...

Alexandre Gay
Aug 29, 20244 min read
![[ITFM#2] Managing IT Cost Reduction Pressure: Balancing Short-Term Savings with Long-Term Health](https://static.wixstatic.com/media/84428d_a35ba53b3d2f40938c4c48f90987e5d4~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/84428d_a35ba53b3d2f40938c4c48f90987e5d4~mv2.webp)
![[ITFM#2] Managing IT Cost Reduction Pressure: Balancing Short-Term Savings with Long-Term Health](https://static.wixstatic.com/media/84428d_a35ba53b3d2f40938c4c48f90987e5d4~mv2.png/v1/fill/w_305,h_229,fp_0.50_0.50,q_95,enc_avif,quality_auto/84428d_a35ba53b3d2f40938c4c48f90987e5d4~mv2.webp)
[ITFM#2] Managing IT Cost Reduction Pressure: Balancing Short-Term Savings with Long-Term Health
Authors: Malte Lüttenberg , Associate Consultant; Alexandre Gay, Managing Director at BG&A Dear reader, BG&A is a management consulting...

Alexandre Gay
Jul 22, 20244 min read
![[ITFM#1] Beyond Savings: How TCO supports strategic decision-making in IT](https://static.wixstatic.com/media/84428d_b65bc177bfa544f7ab86b647f1c8d761~mv2.jpg/v1/fill/w_334,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/84428d_b65bc177bfa544f7ab86b647f1c8d761~mv2.webp)
![[ITFM#1] Beyond Savings: How TCO supports strategic decision-making in IT](https://static.wixstatic.com/media/84428d_b65bc177bfa544f7ab86b647f1c8d761~mv2.jpg/v1/fill/w_306,h_229,fp_0.50_0.50,q_90,enc_avif,quality_auto/84428d_b65bc177bfa544f7ab86b647f1c8d761~mv2.webp)
[ITFM#1] Beyond Savings: How TCO supports strategic decision-making in IT
Authors: Malte Lüttenberg , Associate Consultant; Alexandre Gay, Managing Director at BG&A Dear reader, BG&A is a management consulting...

Alexandre Gay
Jun 21, 20247 min read


Navigating Cloud Costs with FinOps: A Strategic Blueprint for Tech Enterprises
Authors: Malte Lüttenberg, Associate Consultant; Alexandre Gay, Managing Director The Strategic Imperative of Cloud FinOps in Digital...

Alexandre Gay
Jun 21, 20244 min read


Testimonial - Cost Transparency IT Infrastructure
"BG& Associates improved transparency into our technology spending during our major infrastructure transformation program, enabling the...

Alexandre Gay
Jun 6, 20241 min read


Testimonial - IT Infrastructure Business Case & Financial Management
"Throughout a long-term strategic IT initiative, BG&A supported a major IT infrastructure transformation, emphasizing cost control,...

Alexandre Gay
Jan 17, 20241 min read
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